{"id":1795,"date":"2025-01-22T15:46:06","date_gmt":"2025-01-22T15:46:06","guid":{"rendered":"https:\/\/april-fortier.com\/?page_id=1795"},"modified":"2025-01-22T15:57:41","modified_gmt":"2025-01-22T15:57:41","slug":"marketing-web-en-tourisme","status":"publish","type":"page","link":"https:\/\/april-fortier.com\/en\/travel-and-tourism-courses\/marketing-web-en-tourisme\/","title":{"rendered":"Marketing web en tourisme"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_image=”https:\/\/april-fortier.com\/wp-content\/uploads\/2025\/01\/marketing-digoital-en-tourisme.jpg” custom_margin=”||||false|false” custom_padding=”220px||100px||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][et_pb_row _builder_version=”4.17.6″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_align=”center” header_2_text_color=”#FFFFFF” header_2_font_size=”42px” custom_margin=”||||false|false” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Marketing web en tourisme<\/span><\/h2>\n

[\/et_pb_text][et_pb_button url_new_window=”on” button_text=”En savoir plus” button_alignment=”center” _builder_version=”4.27.0″ _module_preset=”default” custom_button=”on” button_text_size=”18px” button_text_color=”#FFFFFF” button_bg_color=”rgba(9,59,124,0.9)” button_border_width=”0px” button_use_icon=”off” custom_padding=”5px|50px|5px|50px|true|true” hover_enabled=”0″ global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”rgba(255,255,255,0.9)” button_bg_enable_color__hover=”on” button_letter_spacing__hover_enabled=”on|hover” button_letter_spacing__hover=”1px” button_text_size__hover_enabled=”on|desktop” button_text_color__hover_enabled=”on|desktop” button_text_color__hover=”#093b7c” button_text_size__hover=”18px” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.6″ _module_preset=”default” custom_padding=”10px||14px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.17.6″ _module_preset=”default” custom_padding=”45px||8px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/aprilfortier.ca\/wp-content\/uploads\/2022\/12\/cropped-logo-icon-white.png” title_text=”cropped-logo-icon-white.png” _builder_version=”4.17.6″ _module_preset=”default” width=”10%” module_alignment=”center” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font=”|800|||||||” header_2_text_align=”center” header_2_text_color=”#093b7c” header_2_font_size=”32px” custom_padding=”10px||20px||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Marketing web en tourisme<\/h2>\n

[\/et_pb_text][et_pb_divider color=”RGBA(255,255,255,0)” divider_weight=”5px” _builder_version=”4.17.6″ _module_preset=”default” background_color=”#f0b63d” width=”20%” module_alignment=”center” height=”10px” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.6″ _module_preset=”default” custom_padding=”2px||50px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”3_5,2_5″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” _builder_version=”4.17.6″ _module_preset=”default” width=”100%” custom_padding=”||3px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”3_5″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font_size=”16px” header_2_font=”|700|||||||” header_2_text_color=”#093b7c” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

Sommaire <\/strong><\/h2>\n

Tu es un professionnel du tourisme et tu veux faire d\u00e9coller ton activit\u00e9 ? Notre formation marketing est faite pour toi ! Apprends \u00e0 cr\u00e9er une strat\u00e9gie digitale efficace, \u00e0 optimiser ton site web, \u00e0 ma\u00eetriser les r\u00e9seaux sociaux et \u00e0 d\u00e9velopper ta client\u00e8le. En quelques jours, tu auras toutes les cl\u00e9s en main pour booster tes r\u00e9servations et faire conna\u00eetre ton \u00e9tablissement \u00e0 un plus large public.<\/span><\/p>\n

Image principale : Une image dynamique et color\u00e9e repr\u00e9sentant un paysage touristique (plage, montagne, ville) avec des \u00e9l\u00e9ments num\u00e9riques int\u00e9gr\u00e9s (t\u00e9l\u00e9phone, ordinateur, ic\u00f4nes de r\u00e9seaux sociaux).<\/span><\/strong><\/p>\n

Attire plus de clients, augmente ta visibilit\u00e9 en ligne et fid\u00e9lise ta client\u00e8le gr\u00e2ce au marketing num\u00e9rique.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Dur\u00e9e\u00a0: 12 heures
<\/span>Format\u00a0: en ligne
<\/span>Formule\u00a0: en fran\u00e7ais
<\/span>Prochain d\u00e9part\u00a0: 13 mai 2025<\/span><\/p>\n

<\/span><\/h2>\n

Liste de points cl\u00e9s :<\/span><\/strong><\/h2>\n
    \n
      \n
    • Apprends \u00e0 cr\u00e9er une strat\u00e9gie marketing digitale efficace pour ton entreprise touristique.<\/span><\/li>\n
    • Ma\u00eetrise les outils et techniques les plus performants pour attirer de nouveaux clients.<\/span><\/li>\n
    • Optimise ta pr\u00e9sence en ligne et am\u00e9liore ton r\u00e9f\u00e9rencement naturel.<\/span><\/li>\n
    • D\u00e9veloppe une communaut\u00e9 engag\u00e9e sur les r\u00e9seaux sociaux.<\/span><\/li>\n<\/ul>\n<\/ul>\n

      \u00a0<\/span><\/p>\n

      Ce que tu apprendras<\/span><\/strong><\/h2>\n

      Voici une br\u00e8ve description de la formation :<\/span><\/strong><\/p>\n

        \n
          \n
        • Cours 1 :<\/span><\/strong> Les fondamentaux du marketing, de la fid\u00e9lisation \u00e0 l’acquisition de clients.<\/span><\/li>\n
        • Cours 2 :<\/span><\/strong> Le web marketing, le r\u00e9f\u00e9rencement naturel et payant pour une visibilit\u00e9 optimale.<\/span><\/li>\n
        • Cours 3 :<\/span><\/strong> Les relations publiques, les m\u00e9dias sociaux et le marketing d’influence pour une communication efficace.<\/span><\/li>\n
        • Cours 4 :<\/span><\/strong> \u00c9tude de cas pour mettre en pratique tes connaissances.<\/span><\/li>\n<\/ul>\n<\/ul>\n

          \u00a0<\/span><\/p>\n

          Les avantages de notre formation<\/span><\/strong><\/h2>\n
            \n
              \n
            • Formateurs experts :<\/span><\/strong> Des professionnels du tourisme et du marketing num\u00e9rique te transmettent leur savoir-faire.<\/span><\/li>\n
            • Contenu pratique :<\/span><\/strong> Applique imm\u00e9diatement tes connaissances gr\u00e2ce \u00e0 des exercices et des \u00e9tudes de cas.<\/span><\/li>\n
            • Certification :<\/span><\/strong> Obtiens une certification reconnue pour valoriser ton parcours.<\/span><\/li>\n<\/ul>\n<\/ul>\n

              [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/april-fortier.com\/wp-content\/uploads\/2025\/01\/3.png” title_text=”AteliersEtFormations_Gestion_iStock_000075992689_Full-900×900″ _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”40px||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_button url_new_window=”on” button_text=”En savoir plus” button_alignment=”center” _builder_version=”4.27.0″ _module_preset=”default” custom_button=”on” button_text_size=”18px” button_text_color=”#FFFFFF” button_bg_color=”#093b7c” button_border_width=”0px” button_use_icon=”off” custom_padding=”5px|50px|5px|50px|true|true” hover_enabled=”0″ global_colors_info=”{}” button_bg_color__hover_enabled=”on|desktop” button_bg_color__hover=”rgba(9,59,124,0.8)” button_bg_enable_color__hover=”on” button_letter_spacing__hover_enabled=”on|hover” button_letter_spacing__hover=”1px” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_3_font=”|700|||||||” header_3_text_color=”#243d80″ header_3_font_size=”26px” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

              Formation continue<\/h3>\n

              [\/et_pb_text][et_pb_code _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n

              <\/div>\n